Partnership Between Total Ethiopia S.C and Bruh Entertainments PLC for the distribution of CANAL+ offers
Partnership Between Total Ethiopia S.C and Bruh Entertainments PLC for the distribution of CANAL+ offers. We are very pleased to announce the signature of a partnership agreement between TOTAL Ethiopia S.C and Bruh Entertainments PLC, the distributor of CANAL+. The partnership agreement is signed by Mr. Thibault LESUEUR, Managing Director of Total Ethiopia, and Mr. Tewodros Abraham, Chief Executive Officer of Bruh Entertainments PLC.
The partnership will provide an access to CANAL+ offers in the point-of-sale booths inside TOTAL Service Stations in Addis Ababa and upcountry for product sales and marketing activities. This partnership will substantially enhance customers’ convenience to buy CANAL+ products and services.
In addition to Fuel and Lubricants, TOTAL Ethiopia continues developing its value-added services to its customers through different diversified activities including Café, Restaurant, Car Wash, ATM, and Tire Services. TOTAL believes that this partnership demonstrates its strategy to provide one-stop services closer to its customers.
About Total Ethiopia.
Total Ethiopia was established in 1950 as a petroleum product distribution company, developed its activities by acquiring the Mobil Oil East Africa assets in 2006. Today, the company operates with more than 160 service stations and five depots across the country, of which four are aviation depots, and a Fuels and LPG depot, the Dukem depot. Dukem depot has a total storage capacity of more than 8 million liters of fuel, where the minimum official requirement is only half a million liters. It also stores up to 100 tons of Liquefied Petroleum Gas (LPG), an electronically operated LPG cylinder filling plant, and an ethanol blending facility. This depot is uniquely situated to serve the industry at large with its extra installed capacity.
Total Ethiopia is the first energy company that started to implement On-Board Computer (OBC) on fuel trucks and company-owned vehicles. Total Ethiopia is also a responsible citizen company that is actively promoting road safety, fighting against malaria, ensuring product quality, and developing renewable energies such as solar energy.
Total Ethiopia motivates young entrepreneurs through the “Total Startupper of the Year” program with the objective to identify and reward the best innovative and sustainable projects developed by young Ethiopian entrepreneurs.
About Total
Total is a global integrated energy producer and provider, a leading international oil and gas company, a major player in low-carbon energies. Our 98,000 employees are committed to better
energy that is safer, cleaner, more efficient, more innovative, and accessible to as many people as possible. As a responsible corporate citizen, we focus on ensuring that our operations in more than 130 countries worldwide consistently deliver economic, social, and environmental benefits.
ABOUT BRUH Entertainment
BRUH Entertainments PLC is the distributor of CANAL+ offers in Ethiopia. CANAL+ Group is a leading media company and pay-TV operator. CANAL+ Group has a wide international footprint with a presence in Europe, Africa, and Asia. CANAL+ Group totals more than 20 million subscribers worldwide. With STUDIOCANAL, CANAL+ Group is also a European leader in the production, acquisition, and distribution of feature films and TV series. CANAL+ Group is wholly owned by worldwide integrated content, media, and communication group, Vivendi. CANAL+ INTERNATIONAL is the publisher of CANAL+ offers distributed by BRUH Entertainments PLC and its distribution network in Ethiopia.
